Thursday, September 6, 2007
Listen to a free teleseminar that will reveal how to earn $500 per day every day with out you ever having to sell...
"Prosperity Secrets of the Ages"
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Is this the death of Email marketing?
14th March 2006
Is this the Death of Email Marketing?
There's a lot of talk about the value of email marketing these days. 650 Software Limited, a fledgling company, are doing something about it. They have recently launched their brainchild, Direct to Desktop, or D2D as it is coming to be known.
The idea, "is for all the web marketers out there who are unhappy with their email newsletter responses or just looking for new ways to keep there clients up to date with what's happening", Says Joe Thompson, Director of 650 Software Ltd, who goes on to say, "this is nothing to do with email, is it a completely separate way of contacting clients, D2D helps build relationships and gives another mechanism for keeping prospective purchasers up to date".
So why would you want or need Direct to desktop?
· If your sick of poor email responses
· Tired of wasting effort on e-mail lists.
· If you need to improve on your sales figures from e-mail newsletters.
· When your Fed up of filters blocking messages to your genuine client e-mail lists.
Direct 2 Desktop is looking to replace email newsletter marketing, the team at D2D are promising it to be the next generation in client communication technology for many years to come because it:
· 100% delivery - bypasses SMTP filters & SPAM filters
· Lands directly on clients desktops as soon as news is released
· Is easy to install for clients - makes the list of prospect easier to build than ever.
· Professional Formatting lets you send full HTML messages
· Instant delivery – no waiting days for emails to arrive.
· Free to send all communications.
· No subscription charge - just a one off payment to buy!
· Another option to build relationships with your clients.
So what's involved in the set up?
You can buy your own copy of D2D – at a higher cost you can even buy a tailored version with your own logo and identity on the whole process.
You install what 650 Software call the 'Newscentre' onto your web site server. You then put a link on your web site saying, 'click here to keep up to date' or whatever you like, your interested web users click on the link to keep up to date with your news and offers. A tiny application called the "newsreader" is installed for the user, D2D say this can be as quick as 30 seconds!
Then, when you release any news to the 'Newscentre', every single one of your subscribers receives that new instantly, direct to their desktops.
Once signed up, clients don't have to check their e-mail or visit your web site to get your latest news or updates. A subtle desktop icon alerts them as soon as they receive a message - they just click to read it.
Joe Thompson adds, "We're marketing this as 'The death of Email marketing' , it sounds bit dramatic but we're trying to make sure the message get across that this is a different and new solution to Email marketing problems, but in reality many company's may wish to run D2D alongside their email campaigns, possibly looking to gradually build their client lists for both areas, its their own commercial decision, but D2D can and will help keep clients up to date and help promote your business."
More information is available on the Direct to desktop website at http://www.directtodesktop.co.uk, alternatively you can call them on 08453 733 588, or email info@directotodesktop.co.uk
Ends
Press Information: For additional information please call Joe Thompson on 08453 733 588 or email joe@directodesktop.co.uk
Avoid Costly Imprinted Promotional Products Mistakes
Most distributors of imprinted promotional products are good at what they do. You give them your logo and artwork and select a product that you want to have imprinted with your logo and a week or so later you have your finished promotional product ready to be given away to your customers.
However even the pro's make mistake's with imprinted promotional products. Lets look at the common mistakes that happens all the time:
1. Misscommunictation with the customer and distributor
You though you said red but actually ask for blue. You said blue but your distributor though you said red cause you where thinking of red. So double check on your imprinted promotional products before ordering them.
2. You selected a product to be imprinted with your logo off your distributors website or catalog but when the finished imprinted promotional product arrives its not at all what you thought it would look like. This happens more often then you think. You need to ask your distributor for a spec sample ( a finished product with your logo imprinted ) or use the Virtual Logo Sample
3. Color match. Again when your shown products of a catalog or website it may not be actual colors when the imprinted promotional product is done. The color may be lighter or darker then you wanted.
Now that you now the common mistakes when ordering imprinted promotional products, you can avoid "money down the drain" So lets say one of the above example's happens to you, what can you do?
Most promotional products distributor will refund your money back or "re-do" the job again at no cost. So don't be scared to tell your distributor what you really think of the finished imprinted product, after its your money and again they'll more then likely be happen to "re-do" the job at no cost.
Bob Johnson is the owner of Imprinted Promotional Products Blog which shows you creative ways to use promotional products and how to save even more money. He also operates Wholesale Imprinted Promotional Products
